Isn’t It Time You Did Something About Your Station’s Billing?
In today’s economy, your station needs competent, savvy, and knowledgeable salespeople, not “order takers.” You need a motivated team who can close deals, regardless of recent ratings or time of year—and that requires the learning and application of proper techniques.
Pam Lontos’ MP3 series, Guerrilla Tactics for Streetwise Radio Selling, will give your sales team the proven selling techniques that have stood the test of time and have worked at large and small stations across the country, increasing overall sales figures from novices to experts.
This 12-session series, complete with a 90+ page manual, goes beyond the sales basics and is tailored specifically for radio sales. Using broadcast terminology and specific examples only found in radio sales, this program will show your team how to sell your station and turn prospects into paying clients.
Pam Lontos’ Guerrilla Tactics for Streetwise Radio Selling will show your salespeople how to:
- Get the appointment
- Overcome the top radio objections
- Control with questions
- Get newspaper dollars
- Use hypnotic sales techniques
- Use benefit selling
- Close more sales
When your station utilizes Guerrilla Tactics for Streetwise Radio Selling in-house, it will pay for itself in one day and continue to bring in more billing for you month after month. Best of all, it’s available now for a reduced price of $99 That’s a savings of over $200. This is a limited time offer, so order today.
Isn’t it time you ensured your station’s success for 2012 and beyond?
Pam Lontos made her mark in the radio industry first as a top salesperson, then as sales manager of KMGC in Dallas, where she doubled sales in one month after a 50% decrease in ratings. She went on to raise sales 500% in one year (and kept it there). She then became Vice President of Sales for Disney’s Shamrock Broadcasting. Pam went on to become one of the top sales trainers in the industry, and has spoken at the annual NAB convention four years in a row and at several RAB conferences. She has had a regular column in Radio Ink and has been quoted in Entrepreneur, the New York Times, Radio & Records, and many others. Selling Power magazine named her one of the top 5 sales trainers in the country. Imagine what she could do for your station.